Having a Website is important for your business because it is a marketing tool that can literally reach the entire world.

You have to be careful to understand what you want your website to do for you and the key to that is having a professional guide you in the right direction.

When searching for a website designer make sure they ask you the right questions.

These are typical questions I ask my prospective clients

• Do you have a Mission Statement for this new website?
• What is the audience for the website?
• What words would you use to describe the website?
• What are the primary goals of the website? i.e. sell products online, increase sales through reaching more clients, etc
• Do you have any color scheme in mind for the website or a logo?
• Do you have any websites you have seen that you don’t like that are similar to your business model?
• Do you have any other websites you have seen that you do like that are similar to your business model?
• Do you currently have a brochure or other marketing materials?
• Do you envision a need for online payment transactions secure (login) information?
• Write a paragraph describing your business.

Work with your website professional to create a website for you that attains your goals and that can grow with your business.

Remember that your website is an extension of your business and must be constantly maintained and updated. Your website will not accomplish anything for you if its purpose was just to say my website can be found at http://www.xyz.com. You and your website professional have to create an internet identity.

If you would like to learn more please contact us at info@brightenyourview.com